

EDWARD C. SCHULTEK
PRESIDENT
PEAK Sales Performance, LLC
Authorized Licensee of the Sandler Sales Institute
Call 860-946-6100 or e-mail peaksalesperform@aol.com
We are a Professional Sales and Sales Management Training Firm which works with companies and individuals who are concerned with continued growth and profitability within their Sales Process with their current Customer base, or expanding their Customer base. We provide a variety of courses ranging from a six-week workshop series on new strategies, to ongoing reinforcement workshops and in-house training programs, that will change the Sales Culture of a Company, and the Sales Skill competency of the individual.
"At OPTOS we sell in a complex Sales environment that requires a great presentation...Sandler customized its training to our situation and needs, and has made a profound impact on our Sales Organization...Sandler will continue to positively impact the growth and long term success of our organization."
(Mike Manteiga, Vice President of Sales - OPTOS)
We have been ranked #1 nationally for the last seven consecutive years by external sources on our approach, breadth of content, and delivery.
Selling is part art…part science. Few people feel comfortable positioning an idea or a service to someone else... even when you consider yourself a subject matter expert in your craft.
It's not about features and benefits anymore...certainly in the beginning of your conversations with a prospect. It's about the PAIN they're in, and they're trying to determine if you are a solution. They buy YOU first...then they think about your product or service. People make decisions intellectually, but they BUY emotionally, and they're trying to decide if they should emotionally connect to YOU.
Changing your Sales Culture is even harder. Sometimes management knows where the Sales Team needs to transition to...sometimes not. But if you are a manager, and need to change the direction of your business, you need a roadmap of success that's been tested, proven, predictable and transferrable.
The Sandler Sales Institute has built a long standing reputation of helping Sales and non-Sales people, along with senior management of companies, who must drive revenue for their companies, make these transitions.
Since 1967, the Sandler Selling System (SM) has helped local business owners and corporations alike build their sales competency and comfort. Whether you’re in a dedicated Sales role or responsible for a Sales Team today, or you are an architect, accountant, insurance agent, banker or the like – every one of us is positioning a service or a product during the day to someone else. The only difference is that some of us have been trained to do that well, while others have had to try to learn it themselves along the way.
Ed Schultek is the President of PEAK Sales Performance LLC, an authorized licensee of the Sandler Sales Institute. After (30) years in the corporate world in the United States and abroad, Ed started his own firm focused on helping individuals and/or teams build their Sales development and competency. Ed started in Sales with Johnson & Johnson in the States, progressed through various Sales & Sales Management roles while there, and in 1983 moved to PepsiCo International. Ed was responsible for leading/managing several key company owned and franchised markets in North America through the Eighties as Area Vice President. In the early Nineties he transitioned to Frito-Lay/North America, another division of PepsiCo, as Western VP of Sales & Field Marketing, and in 1995 transitioned to his third division of PepsiCo, where he built and led the first International Sales Function for PepsiCo International, as Senior Vice President of Sales. In 2004 Ed left PepsiCo International to start his own firm, PEAK Sales Performance LLC, an authorized licensee of the Sandler Sales Institute, which is focused on building leadership and sales competency with individuals and teams.
Our Professional Sales Training Center is located in our Headquarter Office in Southbury, Connecticut, with video and audio resources available, all geared to improve a person's sales capability and performance. The setting to learn is comfortable and informal, non-threatening, but designed to deliver results for an individual and/or Company.
Selling is part art…part science... and it starts by selling yourself. If you want to become faster, stronger and better at closing prospects, along with building your business with the clients you already have, it’s time to shift to a time tested and proven approach to make those transitions ...it’s time to call Sandler Sales Institute !